Graphic Design
Never Stop
I designed this poster as a mock Nike advertisement promoting female empowerment in sports. My aim was to encapsulate the essence of this theme while staying true to Nike's brand identity. Employing bold colors, dynamic typography, textured backgrounds, and a female runner silhouette, I conveyed energy and motion in my final design.
Back to Basics
In designing this infographic, I aimed to highlight vinyl's growing popularity among Gen Z while paying tribute to its origins. Through research on vinyl and Gen Z design trends, I fused 70's color schemes with contemporary graphics to strike a balance between retro and modern aesthetics. The resulting design effectively communicates information while appealing to today's young music enthusiasts.
Food & Wine
In designing this mock cover for Food & Wine magazine, I aimed to ensure the visual appeal aligned with both the theme and the brand's tone. The issue theme, “UnWined”, was meant to evoke relaxation, sophistication, and class. As both photographer and designer, I experimented with various lighting techniques, colors, and typography. The cover's simple yet refined layout caters to the brand's audience while effectively conveying the issue's theme.
Savannah Bee Company
I crafted these social media posts for the Savannah Bee Company, an environmentally friendly brand that sells specialty honeys and honey inspired products. I employed different lighting techniques to style and shoot the products. I then designed graphics to integrate with the photos for an earthy cheerful vibe. By using vibrant colors, clean graphics, and specific language, I successfully mirrored the brand's lively and playful image.
REI #LiveFREI Campaign
This mock campaign for REI combines people's desire to reconnect with nature with their fear of freedom. The three part campaign encourages people to take on challenges with REI and embrace the outdoors to redefine what it means to be FREI. Followers can join the movement and rediscover how to #LiveFREI.
